Brateck is a brand of ergonomic, space-saving monitor arms primarily sold in retail sales channels – this includes big box retailers and the home office market. Recently, Brateck introduced their Epic Series Aluminum Monitor Arms - a premium line of products designed and manufactured for the more discriminating luxury buyer.
Given the task of creating a new retail display package, TreeFruit immediately got to work on package designs that accurately represent the quality of the new Epic Series while meeting the goal of being attractive to the luxury buyer. The result was a minimalist outer box design for retail shelf display that includes features and benefits of the product combined with comprehensive specifications and a convenient carry handle. Internally, green-friendly materials were used throughout to promote Brateck’s environmentally conscious corporate mission.